Author - Elam

I am a curious individual who is passionate about human psychology and the digital world. Therefore I’m seeking to create great experiences for customers by understanding their motivations and helping organizations to grow business.

The Purpose Canvas

This canvas is the core of Lean Service Design. It’s used to answer the question of „why“, the purpose of your project. The Purpose Canvas is divided into a business and a customer side and condenses the insights gained with the People...

Canvas Update: LSD 9.0

We are pleased to introduce you to the latest Lean Service Design Canvases. We have made some simplifications and improvements. With each workshop, LSD Sprint or service design project we learn more. We learn how we can make Lean Service Design even...

The People Canvas

With today’s post we start a series to introduce the five main canvases of Lean Service Design: People, Purpose, Opportunities, Ideas and Experiments. As shown in the post about the structure of LSD, a service design process should ideally...